Why choose Next.js over plain React?+
React is a library for building interfaces; Next.js is a framework built on React that adds routing, server rendering, static generation, server-side code and metadata handling. If public pages need to be fast and indexable, or you want interface and server logic in one TypeScript codebase, Next.js is usually the better starting point. The React team's own documentation recommends starting new apps with a framework. For apps that sit entirely behind a login, a client-rendered React app can still be a reasonable choice.
Is Next.js good for SEO?+
It gives you the right foundations. Pages can be rendered on the server or statically, so search engines receive complete HTML, and the Metadata API generates titles, descriptions, canonical URLs and social tags per page. Rankings still depend on content quality, site structure and performance, but Next.js removes the common technical problems of client-only rendering.
Can you migrate our app from the Pages Router to the App Router?+
Yes. Next.js lets both routers run side by side, so we migrate incrementally: shared layouts first, then routes one at a time, moving data fetching into Server Components and keeping the app releasable throughout. We agree the order with you based on traffic and risk, and test each migrated route against the current production behaviour.
Do we have to host on Vercel?+
No. Vercel is the simplest option and we use it often, but Next.js also runs as a Node.js server or in Docker containers on AWS, Google Cloud or other providers. We set up hosting in accounts your company owns, and the choice depends on your compliance needs, existing infrastructure and budget.
What backend do you pair with Next.js?+
For many products, Server Actions and route handlers inside Next.js are enough, with PostgreSQL (often through Supabase) for data and authentication. When the workload needs it, such as event streaming, heavy background processing or machine learning, we add separate Node.js or Python services alongside the Next.js app.
Can you take over an existing Next.js codebase?+
Yes. We start with a review of the architecture, dependencies, security and performance, then give you a prioritised list of fixes before changing anything. If the app was built with AI coding tools, our vibe-coded app rescue service covers that specific situation.
Where is your team, and do you work with clients outside Pakistan?+
Our engineering team is in Islamabad, Pakistan, and we work with clients worldwide, including the UK, US and the Gulf. You work directly with the engineers on your project through a dedicated Slack channel and bi-weekly video walkthroughs, with overlapping working hours agreed at the start.
Who owns the code?+
You do. You own the full IP, including source code, database design and documentation, held in repositories and cloud accounts you control. A 60 to 90 day warranty period covers defects in what we delivered, after which you can support the app in-house or move to a maintenance retainer.
